Leadpages creates dedicated landing pages that help organisations collect email addresses or leads. If you’re struggling with low converting pages on your website, then Leadpages is an option to consider as taking away distractions on a landing page will increase your conversions.
Leadpages gives all non-technical marketing and business owners the tools to provide dedicated landing pages instantly without having to deal with a developer who will charge you a fortune for every change you would like to make.
One of the Leadpages strengths is that you can use templates, Leadpages gives you access to more than 220 great looking templates. Within the template range, you can pick from industries.
Agency
Consulting & Coaching
E-commerce
Education
Finance
Food & Beverage
Government
Health & Fitness
Lifestyle Blogging
Photography
Real Estate
Retail
Software & Technology
Startup
Travel
There are templates available by campaign types as well. Among them:
About or Bio
Author
Checkout
Consultation
Contest or Giveaway
Event
Free Resource or Download
Newsletter or Sign Up
Offer, Discount, or Coupon
Purchase Confirmation
Sales
Thank You
Upsell or Bonus
Wait List or Coming Soon
Webinar or Virtual Event
Templates
Section templates: Save time and money. Choose from over 130 prebuilt sections that you can drag and drop onto any landing page.
Shutterstock Images: Buy Shutterstock stock images within your own Leadpages account.
Built-in icon library: Pick icons from the extensive Leadpages library.
OpenTable embed widget: Use Leadpages table reservation tool on your landing page.
Countdown timers: Increase conversion rates by using countdown times.
Custom branding: Customise every page and popup with your companies unique logo.
Customisable templates: Choose professionally-designed, conversion-optimised templates and customise the template with your companies logo and branding.
Global page style settings: Customise and change the entire look of your landingpage instantly with different fonts, colours.
HTML & Custom Code Editing: Add custom HTML, CSS, and JavaScript to the header, body, and footer to fully customise pages useful when you need to add Google Analytics or other measurement tools.
Mobile-responsive templates: All templates are fully mobile responsive.
Thank-you & confirmation pages: Send people who submit a form to a custom thank-you or confirmation page that beautifully fits your companies brand.
Leadpages integrates with Facebook. Leadpages offers an integrated Facebook advert builder. It will pull your content from the landing page straight to Facebook advert builder. Leadpapges, Facebook building tool, offers automated pixel placement. In theory, Leadpages and Facebook should integrate seamlessly, in reality there are teething problems.
WordPress Integration With Leadpages
Leadpages has a WordPress plugin. That will enable you to configure your landing pages and popups from within the wordpress admin console. even get its own unique URL.
Leadpages Review: Other Integrations
In addition to Facebook support, Leadpages also works with other tools. The most important of those tools is Zapier. , Zapier supports integrations between more than 2,000 apps. In other words, once you’ve integrated with Zapier, you’ve pretty much integrated with everything. Beyond that, Leadpages also integrates with other popular tools, including:
· Stripe
· Aweber
· Calendly
· GetResponse
· Google AdWords
· Google Analytics
· Hubspot
· Mailchimp
· Marketo
· Paypal
· Salesforce
· Shopify
Checkout Creation
If you’re running an online ecommerce site, you’ll be happy to learn that Leadpages enables you to drop checkout software on any landing page.
High Converting Templates
One really important feature of Leadpages is that it enables you to sort landing page templates by conversion rate. That way, you can pick a template with a track record of success.Leadpages review: sort templates by conversion rateRemember, the tool has more than 43,000 customers. That means there’s plenty of data to draw from. Also, the company has been around for years. It was founded in 2012. So you can be pretty sure that the platform’s statistical analysis is accurate. However, Leadpages won’t give you the raw data in terms of conversions for each template. If you’re looking for the actual conversion rate, the length of time that people have been using the template, or standard deviation info, you’re out of luck. Keep in mind also that users customise their landing pages. They include their own copy and images. Those elements might influence the conversion rate more than the layout.
Leadpages Pricing
Leadpages pricing ranges from $37standard , $79 pro version and $321for the advanced version. You pay for the level of service you are looking and how quickly you want support requests to be answered.
If you are looking for A/B split testing then you will need to start on the pro version.
Leadpages Pros and Cons
Pros
· Easy to start using. Great for small business or marketing manager to launch a landing page straight away.
· Large amount of templates. You can pick templates by industry
· Filtering. Leadpages lets you filter landing pages by conversion rate. Why reivinvent the wheel pick a high converting landing page straight away.
· Integrations. Landingpage integrates with many popular marketing platforms.
Cons:
· Inflexible: . If you are looking for complete control, then you will find leadpages hard to work with.
· Poor user experience. There are quirks to Leadpages, and it takes you time to find out all the little nuances to their system.
Leadpages is ideal for marketing managers or small business owners who are looking for a cost effective solution that allows them to quickly launch a landing page without having to get a developer involved.
